Contact: Erin Jenkins
CKPR
407-541-0831
ebjenkins@ckpr.biz
or
Andrew J. Groveman
Belz Enterprises
901-260-7278

 

MEDIA ALERT/PHOTO OPPORTUNITY

BELZ FACTORY OUTLET WORLD - ST. AUGUSTINE HOSTS 5THANNIVERSARY CELEBRATION AND BACK-TO-SCHOOL, TAX-FREE WEEK GIVEAWAY


WHO:

Belz Factory Outlet World - St. Augustine


WHAT:

Belz Factory Outlet World - St. Augustine celebrates its 5th anniversary with cake, music, a back-to-school grand prize giveaway and a sidewalk sale that kicks off Florida's tax-free week (July 24 through August 1, 2004). Visitors can stop by any mall retailer beginning Saturday, July 24 to register to win a Dell® Dimension 2400 Series desktop computer for themselves and one for the school of their choice. A cake-cutting celebration will take place on Saturday, July 24 during a Lite 96.1 radio remote. The grand prize winner will be announced during the Arthur Crofton Morning Show broadcast on Lite 96.1 on Monday, August 2.


WHEN:

Friday, July 23rd through Monday, August 2, 2004

Cake/Radio Remote Saturday, 2 p.m. to 4 p.m.
Mall Hours:Monday - Saturday, 9 a.m. to 9 p.m.
Sunday, 10 a.m. to 6 p.m.

WHERE:

Belz Factory Outlet World - St. Augustine
500 Belz Outlet Blvd.
St. Augustine, FL 32084

EVENT CONTACT:

Jan Purvis, marketing director, (904) 826-1311